Sports are a very important part of the American society. Within sports heroes are made, goals are set and dreams are lived. The media makes all these things possible by creating publicity for the rising stars of today. Within society today, the media has downplayed the role of the woman within sports. When the American people think of women in sports, they think of ice skating, field hockey and diving. People do not recognize that …showed first 75 words of 1970 total…

…showed last 75 words of 1970 total…Today. Although Freeman increased coverage to please his friend, the publicity helped to turn out record breaking attendance for LPGA events. Gene Policinski, managing editor for USA Today, points out that 25 to 30 percent of the readers of USA Today are women. He also points out that women’s sports play are second to what he calls the “Big Three” which include men’s baseball, basketball and football. Libby King, who works for ESPN, states that