The Power of Simplicity This magazine ad takes you to what must be in a heavy industrial area. This is evident in the tattered cardboard border showing signs of use with it’s wrinkled sides and smudges of sweat that mayhave been applied through the handling of dockworkers. Strangely enough there is a Sepia style photograph hastily applied to the cardboard. It is tacked on by two staples from a staple gun on the upper …showed first 75 words of 868 total…

…showed last 75 words of 868 total…color, so it stands out a bit, which was the intent. This advertisement does not bring music, women, unparalleled human achievement or any other false insinuations. I look at other advertisements and they seem fast. This advertisement takes a timeless sense and applies it to the Ford F-150. The Ford truck is not fancy. It is a very capable truck on the worksite for any crew and has the tradition to back up the claim.