|
Synopsis of the article: Kodak still in picture
Title: Synopsis of the article: Kodak still in picture
Category: Business & Economy
Details: Words: 952 | Pages: 4.1 (approximately 235 words/page)
Synopsis of the article: Kodak still in picture
Kodak was in a difficult moment, it was summer 94 and 30 percent of its film market was slipping away into the hands of Fuji Photo. After 5 restructuring efforts and cutting 40,000 jobs the remaining 90,000 employees were keeping their resumes up to date.
Kodak's own research indicated that digital imaging would continue to grow, chipping away at the film market until 20 years out, an estimated 80 percent of pictures taken worldwide would at least be influenced by digital technology.
…showed first 75 words of 952 total…
You are viewing only a small portion of the paper.
Please login or register to access the full copy.
|
|
…showed last 75 words of 952 total…January, Fisher would be replaced by Daniel Carp, a trusted 29 year veteran of Kodak.
Kodak's struggle is hardly over. The digital world is still approaching, and despite the best efforts of corporate spin doctors, thoughts of a diminishing market for film still send a chill through some corridors of the century old company. "We say we're in the picture business, not the film business" says Hoehn, "but digital stuff scares the bejesus out of us".
Need a custom written paper?
|
|
