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Primary research.

Title: Primary research.
Category: Business & Economy
Details: Words: 436 | Pages: 1.9 (approximately 235 words/page)

Primary research.

I was asked to produce a marketing strategy for a new or existing product. I have decided to do a new product. In the production of this product, I have been asked to investigate the following; - How the strategy is based on the principles of marketing - Use sources of primary and secondary marketing information - Analyse the impact of the external environment on your marketing decisions - Analyse the marketing context and decide on an appropriate strategy - …showed first 75 words of 436 total…

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…showed last 75 words of 436 total…shows meat was most popular. From figure 9, I was able to see what type of bread consumers preferred the two most popular were Baguette and flat bread. A large number of people were willing to pay between ₤1.30-₤1-50 for the product (as shown in figure 11) Most people were not bothered how the product was advertised but some would buy the product more if there was a celebrity advertising the product (as shown in figure12)

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