TARGET MARKETS The target markets are largely muslim countries because most of the mats sold are sold as ‘namaz mats’ and carry mats for ‘haj’ pilgrims. Muslim families prefer to sit down on the floor and eat and hence the mats come in handy. Management Team : A total of 5 people head the export division of the company. These people belonged to the company itself and have not been specially recruited for exports. 2 people out of …showed first 75 words of 479 total…

…showed last 75 words of 479 total…Propylene and hence their cost and prices go up comparatively. As a result Supreme is looking to reduce middle-man margins in order to be competitive. PRODUCTION FACILITIES Supreme Industries Ltd. has their production units for Mats at Sangli which is an EOU (Export Oriented Unit) and is given on lease to another manufacturer who manufactures for Supreme. Therefore Supreme is like a Merchant Exporter in mats. There is another unit for producing mats in Jalgaon.