In this case the advertiser is trying to convince an audience that could range from twenty to maybe 50 year old by making them feel that if they buy their phone they will have a sense of freedom they don’t have yet. The ad features a very nice and calm background with a man looking after his herd of sheep. The man does not seem to be worried at all about his herd. The ad …showed first 75 words of 1053 total…

…showed last 75 words of 1053 total…specified in the general terms and conditions.” These are not listed anywhere on the ad and these are probably hidden facts not told to customers in order to not scare them off. They also list a website and about thirty-plus stores you could visit to get the deal. All of the statements make you feel like they care because they have web sites, phone numbers, stores near you but all they want is the money.